
About
Eden is a Project Manager and Brand Consultant with experience leading cross-functional creative, operational, and client-facing initiatives. She combines strategic thinking, strong communication, and a high level of emotional intelligence to help organizations build clear messaging, strengthen stakeholder engagement, and execute projects with intention.
With a background spanning branding, marketing, community initiatives, strategic planning, and business operations, Eden approaches each project through both a strategic and human-centered lens. Her ability to recognize patterns, identify opportunities, and navigate complex workflows allows her to create systems and experiences that support long-term organizational goals while remaining authentic to the people they serve.
Whether managing projects, developing brand strategy, or improving internal processes, she focuses on thoughtful execution, collaboration, and meaningful results.
What are you building today?
Services
Brand Identity & Strategic Positioning
Strong brands are built through clarity, consistency, and intentional communication. Eden Creative Group works collaboratively with clients to develop brand identities and messaging frameworks that align with organizational goals, audience expectations, and long-term vision.
Through strategic discovery sessions and brand workshops, clients gain a deeper understanding of their identity, positioning, and communication strategy. Services may include:
• Mission, vision, and value development
• Brand messaging and narrative strategy
• Audience and demographic analysis
• Visual identity systems, including logos and branded assets
• Social media and marketing thematics
• Communication templates and collateral design
The result is a cohesive brand foundation designed to support stronger engagement, clearer communication, and more intentional growth across platforms and audiences.


Stratic Communications & Marketing
Eden Creative Group provides integrated marketing and communications support grounded in strategy, audience insight, and long-term organizational positioning. ECG works with clients to clarify messaging, strengthen brand communication, and develop scalable strategies that support growth across digital and community-facing platforms.
Services may include strategic planning, content development, audience engagement strategy, campaign support, copywriting, visual communications, and branded storytelling initiatives. Every engagement is approached through a balance of creative thinking, operational structure, and measurable business objectives.
Project Management & Event Planning
Eden Creative Group has led and supported projects ranging from community initiatives and fundraising campaigns to large-scale in-person and digital events. With experience in planning, logistics, stakeholder coordination, production support, and execution management, ECG helps organizations move complex initiatives from concept to completion.
During the transition to digital engagement throughout the COVID-19 pandemic, ECG adapted event and communications strategies to support virtual programming, online fundraising, and audience engagement at scale.
Since 2019, Eden Creative Group has supported nonprofit initiatives that collectively contributed to raising more than $450,000 for community outreach efforts throughout Detroit and the surrounding metro area.


Website Strategy & Digital Experience
A website should function as both a communication tool and an operational extension of a brand. Eden Creative Group develops websites that align visual identity, user experience, and strategic business goals to create cohesive and accessible digital experiences.
ECG’s web services support organizations through website planning, content structuring, visual direction, user journey strategy, and platform implementation. Projects may include informational websites, community and membership platforms, e-commerce experiences, service request systems, and campaign landing pages designed to improve engagement and support organizational growth.
With experience spanning branding, communications, and digital strategy, ECG approaches each project with a focus on usability, clarity, and long-term scalability.
Case Studies

Creating a brand identity for Sofa Stories Detroit to foster as they expand their storytelling.
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Crafting a new brand for a newly revived non-profit.

“The best way to predict the future is to create it.”
Peter Drucker












